Official partners

Why does IBM sponsor Evian Masters?
IBM has sponsored Evian Masters for 11 years. This longstanding collaboration is part of IBM’s policy of sponsoring high-level sports events. We provide our expertise through technological solutions, consulting and services. In return, Evian Masters – whose international renown is growing year by year – is a wonderful showcase for our technology.

What is IBM’s contribution in bringing attention to the tournament?
Our aim is to bring value to the tournament through the information system. IBM makes it possible to instantly gather and post scores to the website, television channels, and electronic display panels. Each year, we refine and integrate new solutions to bring yet more value by drawing on our experience obtained in France with Evian Masters, as well as in the United States with the Augusta masters and the US Open, with which we are also partners.

IBM contributes to the fantastically successful evianmasters.com website. What special features does it have?
With a 70% increase in pages visited in 2009, the site is an unfailing success and is available in French, English and Japanese. It allows golf enthusiasts throughout the world to fully experience Evian Masters by providing them with a wealth of information in real time: showing the scores, broadcasting videos as well as posting information on the players, the competition, and the rounds.

Official website : http://www.ibm.com




In 2009 and 2010, the Randstad brand has been very active in the media, especially through its last communication campaign. To complete this campaign and further develop its brand awareness, Randstad has established an ambitious program of public relations throughout the country in which the Evian Masters has naturally imposed itself. Golf has indeed been one of the sports associated to the Randstad brand for many years. Partner of the Arras ladies Open de France from 2004 to 2009, Randstad has chosen to continue in this direction by associating itself to the 2010 Evian Masters. This event will allow Randstad to invite clients and prospects in a qualitative and informal way. An action plan will be implemented in order to maximize opportunities to entertain guests: VIP’ for the Pro-Am, invitations to lunch at a regional level and local invitations via ticket-offices.

Official website : http://www.randstad.com/





Renault, a loyal partner of the Evian Masters for over 10 years, renews its Evian Masters partnership for a 3-year period, and during the 2010 tournament will present its new “Modus by Evian Masters” limited edition. As an official partner, Renault will provide support to players and guests by supplying low C02 emission vehicles, in order to adhere to its commitment to sustainable development and respect for the environment. We are proud to be associated again this year with the Evian Masters..

Official website : http://www.renault.com

How do you use the Evian Masters image in your communication campaigns throughout the year?
The Haute-Savoie departmental council has an important mission: assisting all the major sporting events taking place in our territory. As well as the great traditional skiing events, cycling is a major focus for our actions, and golf too is crucially important. The Evian Masters occupies a very special place, because of its international standing and extensive media coverage. The Evian Masters is a key event for conveying the sporting and dynamic image of the Haute-Savoie within and outside France.

In 2010, what actions are you planning around the tournament?
The Haute-Savoie departmental council plans to give its guests from France and abroad a really warm welcome, offering them a friendly and positive image. This involves a big operation for promoting our Savoyard identity, typified by our sweeping landscapes, fine food and excellent style of living. For this reason, the département has decided to put the spotlight of the organisation of the Olympics Winters Games in Annecy 2018 every evening in the Public village.

What does the Evian Masters represent for the Haute-Savoie?
We are living at a time when it is vital to diversify our economic activities. The Haute-Savoie owes a large part of its success to tourism, which is why focusing on the image of skiing alone is no longer sufficient. It is very important to have a different, more varied vision of the region’s sporting activities, especially as concerns summer sports. The Evian Masters represents a media opportunity that we intend to exploit to the hilt.

Official website : http://www.cg74.fr


SFR is delighted to be associated again with the Evian Masters for its 17th edition. More present than ever in the world of golf, SFR becomes an official partner of the French Golf Federation and again this year will organize the SFR Match Play Championships at around a hundred partner golf clubs, as well as 50 SFR Golf Days, Stableford competitions open to SFR zone guests. Golf enthusiasts will find details of all events as well as numerous useful services (geo-location weather and traffic reports for your golf course, handicap alert, virtual scorecard, practical info on all French golf courses...) as well as exclusive offers at sfr.fr, also accessible on SFR clients’ mobile phones.

Official website : http://www.sfrgolf.fr



Generali has been the official insurer of the French Golf Federation since 1999, and therefore takes care of all federation members. Generali has also been a partner of the Evian Masters since 2008 demonstrating its special commitment to women’s golf. The Generali group insures over 5 million people, and is the leading insurer in the world of sport - the sport and sportsmen and women’s expert. It provides the best service in terms of risk linked to the practice of a sport, because it understands what is required and is at stake. And because sport is a part of people’s lives and creates social ties, Generali, as a responsible market player, invests in tangible projects to help attitudes towards social matters, integration and the protection of the environment to evolve.

Official website: http://www.generali.com

As a partner in a certain way of life, Sofitel Luxury Hotels shares with golf a passion for perfection and a warm and friendly mood. With a wealth of real legitimacy on the subject, the brand offers all golf fans unique greens around the world, from Marrakech to Angkor, from China to Mauritius, from France to Vietnam. Therefore, the Evian Masters is an occasion for Sofitel luxury Hotels to promote its most beautiful golf destinations; unique courses and settings offered to all fans, beginners and professionals alike. The Evian Masters’ international standing legitimizes this partnership: Sofitel Luxury Hotels, present in the 5 continents, is committed internationally through several national events that the brand is associated, without forgetting local initiatives across the entire network.

Official website: http://www.sofitel.com